With the advent of the Internet, it is not beyond the possible for every business to have a global reach. There are established markets on every continent and in the major cities of the world. Still, to most effectively capitalize on these markets, a company must understand and reach the customers in each of these cities. It is simply a new fact in the business world that any company looking to promote their product on the international stage must have an SEO agency in London, New York, Beijing and Tokyo.
Of course, there are other great metropolises in the world but these four cities provide an excellent starting point into the vast majority of commerce across every industry on every continent. Just understanding the business vagaries of each of these cities can lead to truly international success.
If you can make it here, you can make it anywhere or so the opinion holds. From the fabled floor of the NYSE to Midtown where the banks rule supreme, NYC offers an entree into every aspect of American business life. There is no doubt that the business elite meet and consummate deals every day in the Big Apple.
Across the “pond,” London serves the same purpose for the United Kingdom and the rest of Europe. Developing contacts and resources like an SEO agency in London are the foundations for penetrating the consumer markets of Europe. The financial markets of London form a gateway to the rest of the continent.
The new tiger of Southeast Asia has more than begun to stretch its economic muscles. The capital city with the busiest airport in China is at the forefront of foreign investment. It is also the economic and political heart of the country. The latter fact is most important in that political power means economic influence to a far greater degree than in the Western countries. All roads to the billion plus consumers in China do lead through Beijing.
The presumed death of the Japanese economy has been widely overstated. Tokyo still boasts the headquarters of a dozen of the largest corporations in the world. Japan in general and Tokyo in particular are a hotbed of technological innovations and consumer demand. Tokyo cannot be disregarded as it still maintains the bulk of the commercial connections between all of the countries of Asia and the Pacific Rim.
The Bottom Line
From the financiers in NYC through the high tech developers in Tokyo to the marketing experts at an SEO agency in London, ambitious companies are meeting the challenge of global market penetration with the resources, experience and expertise of these four great cities.
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Nick Walz is an active blogger and writer who likes to share his advice and tips to the online community. You can contact him on Twitter @Nick_Walz.